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Links at all organisational levels Member companies are actively involved in the alliance from the beginning, with flexible management teams set up to handle specific projects and the achievement of the long-term goals of the alliance, meeting as regularly as required. Decision-making is non-bureaucratic, due to the commitment and active involvement of senior management in the alliance. Priority is placed on mutually profitable new developments. Members actively work together and support the marketing and registration efforts in joint project groups. Progress is assured by appointing an organisation as the project leader. The mutual exchange of marketing and registration expertise on particular projects ensures the fastest possible time to market. Regular meetings and discussion groups, focusing on general strategic important issues or specific programmes, form links at all levels of EURALLIANCE FARMA organisations.
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